I used to think holiday email marketing was all about discounts. Wrong. People don't just need offers - they need direction. No one has time to search for the perfect gift, so gift recommendation newsletters are the real gift. They do all the work for your customers, offering them proven, effortless options. The trick? Making your guide personal and engaging. Need some inspiration? These real-life examples are full of ideas: https://flowium.com/blog/gift-guide-examples/. It's time to make gift-giving easy for your audience!